The Ordinary 'Colours' Coverage Foundation Review

If you haven't heard of 'The Ordinary', they are a very affordable brand who are part of the company Deciem and are known predominantly for their innovative skincare products and more recently, their primers. A few weeks ago, The Ordinary launched two new foundations - a serum foundation (£5.70) and a coverage foundation (£5.90) and these foundations are both available in 21 different shades. The shades are split into pink undertones, yellow undertones, red undertones and neutral undertones and also has variations with silver and golden highlights. I purchased the coverage foundation in the shade 1.0N (which is neutral toned and for very fair skin).

My skin is porcelain with neutral undertones (about a Mac NC10 or lighter) and I have combination, acne prone skin that gets oily on my t-zone throughout the day.

The Coverage Foundation - £5.90

A high-coverage creamy foundation that softens undesirable hues.
- The foundation contains SPF15.
- Lightweight, non-oily cream
- Smooth finish that avoids the 'heavy make up look' that can make skin look aged
- Semi-matte finish and compatible with most primers.
- Vegan, cruelty-free, oil-free and alcohol-free.

I've used this foundation a number of times to test it out and I have used various primers with it, including The Ordinary High Adherence Silicone Primer. My first impressions of this foundation are mixed. In terms of the shade, it is a great shade match for pale skin and there is little oxidisation once applied. I agree with their claim that it is a lightweight, creamy foundation; it is very smooth to apply and the foundation is quite liquidy. It applies easily with either a beauty blender or brush and blends out nicely. I think that it is great that such an affordable foundation is cruelty free and vegan as well as containing SPF.

However, I disagree with the claim that it is semi-matte as it doesn't dry down at all on my skin once applied - even with a mattifying primer. This is not necessarily a bad thing, it just depends on what kind of finish you are looking for. I also have found that it is a medium coverage - with one layer, in my opinion, it gives a low medium coverage but it is build-able and so it does build up to a high coverage with 2 layers over problem areas. The foundation does not claim to be long-lasting but it really isn't! On my skin, even with different primers, it lasts around 4 hours before it breaks down completely and goes very oily on my skin. Also, it transfers a lot, even after just applying it; if you touch your skin, the foundation will almost completely come off.

You get 30ml of product, which is the same amount as most standard foundations and it comes in a matte plastic bottle which also has a pump. The bottle is very compact so it would be great for travelling.

The swatches below are a comparison of The Ordinary Colours Coverage Foundation with other pale skin foundations. From left to right - The Ordinary (1.0N), Estee Lauder Double Wear (1C0), Revlon Colorstay (110 Ivory) and L'Oreal Infallible (015 Porcelain).

- Great pale skin shade and minimal oxidising. 
- The bottle comes with a pump and is small enough for travelling. 
- Blends out nicely 
- Feels very lightweight and creamy
- Can be built up to high coverage
- Very affordable 
- Cruelty free and vegan

- Only lasts around 4 hours before breaking down and looking cakey. 
- Transfers a lot and rubs off on sunglasses / clothing. 
- Goes very oily / greasy on combination - oily skin after a few hours. 

Overall thoughts: 
I would rate this foundation a 3.5 out of 5. It is a super affordable foundation which is great for pale skin, however, I would probably not repurchase this based on the longevity of the foundation and the amount it transfers. I think there are better full coverage foundations that are available in pale-friendly shades that are a similar price, but this is not a terrible foundation.

Hope this helps anyone looking to try out this foundation or who are looking for a new pale princess friendly foundation! If you've tried this foundation, let me know in the comments section what your thoughts are.

Sarah (aka. Pale Princess) x

*This blog post is not sponsored - the foundation and any other products mentioned were bought by myself and the review is based on my honest opinions*